We did it! Crusade for Art Chicago held a print sale two weeks ago, selling work from our members in a fun, affordable, and innovative way. It was our first event as a collective and it was a great success! I'm so proud of our member artists who put it so much work to pull this off and supremely grateful to CHIPRC for being a wonderful host and partner in the event.
So, how did we do it? As this was a Crusade event, we wanted it to be more than a standard sale, we wanted it to be an experience. We also wanted this event to reach new collectors not just of our work but of art in general. That meant we wanted to keep the prices at a point that was accessible not intimidating. We also wanted to add an element of excitement, so we deciding on a sliding scale for the prices. With each print that sold from an edition the price went up, starting at just $10 and topping out at $50.
Of course, we wanted it to be a chance for potential collectors to interact with the artists, so we provided food and drinks and were all on hand to discuss our work with anyone who was interested in knowing more about what we do.
The most exciting part of the event was how many new faces we saw, and how many new collectors made their first art purchases that night! Overall, this was a great way to introduce the chapter to the Chicago art community, while bringing more people into it. And that's what the Crusade for Art is all about, building audiences and growing communities.
Check back here to learn more about more events we have planned together, as well as news about what each of us has going on separately. Also, be sure to contact us to join the mailing list or get more information on Crusade for Art Chicago!